Self-propaganda is a hidden mechanism where the brain constructs a prosecution file of confirming evidence for a disempowering narrative, then filters out contradictions, causing founders to lead from manufactured "data" rather than reality. This issue of The Grip exposes how the campaign gets built, the common disguises it wears ("I'm just being careful," "waiting for the other shoe to drop"), and provides a practical exercise for deconstructing it by locating the story's origin point and building counter-evidence.